|Don Avila's wee campground|
‘Word of mouth’ as a means of advertising has always been known as the most enduring form of promotion, unfortunately doesn’t lend itself to an industry that needs to make a financial return. But for evidence of it’s efficacy take this tale from the campings in Malargue. We’re pottering around our tent, when a voice from behind asks “you must be the Scottish couple”. Pauline’s from Portobello, been cycling in the same direction as ourselves and has collected several evidences of our existence. Located and confirmed when she completed the register at reception and notices the word ’Haddington’ in the ‘Ciudad’ column. So we now know that the Belgian’s were heading for our ’spa’ camp and that the Canadians were also on their way. From her we glean all her gleanings on the road ahead, and end up travelling together for the next few days.
I’ve fulminated long and hard, wittered to my jotter, bored the covers off the ‘moleskine’ on numerous occasions about the dearth of hard, practical visitor information, of the plethora of glossy pages full of pretty, out of focus pictures and spurious, ineffectual wasted space. First prize, or at least the present leading position goes to…….. Enough is enough. I will return towards the end of the trip to enlighten you on the final positions in the “Tourist Guff League”.
|Pauline, having scored some favourite sustenance|
from the YPF